AdOpt vs Funding Choices

Head-to-head usage across the sites we track.

Top sites by authority

AdOpt · Funding Choices · how many of each technology's sites sit in the web's highest authority tiers

Open Page Rank scores 0 to 10 from the open web link graph; 9+ covers only a few hundred domains worldwide.

By country

AdOpt · Funding Choices · share of sites in each country using one or the other

United States 403

52,985

India 140

38,663

Japan 79

35,056

Brazil 8,308

23,897

United Kingdom 143

27,368

Germany 134

26,767

France 163

24,294

Canada 193

22,405

Audience countries from the Chrome UX Report, top markets of either technology.

Real user performance

Median site's p75 values from the Chrome UX Report, Aug 2026. Lower is better; green meets Google's "good" threshold. This describes the sites that use each technology, not the technology's own overhead.

Sites that switched

Domains that dropped one technology and adopted the other within about a year, data nobody else gives away free.

All AdOpt sites · All Funding Choices sites