Apple Pay vs Shop Pay

Head-to-head usage across the sites we track.

1,292,433
websites
vs
1,074,595
websites

Top sites by authority

Apple Pay · Shop Pay · how many of each technology's sites sit in the web's highest authority tiers

Open Page Rank 9+ 25 21
Open Page Rank 8+ 231 192
Open Page Rank 7+ 976 845
Open Page Rank 6+ 2,135 1,877
Open Page Rank 5+ 4,451 3,941

Open Page Rank scores 0 to 10 from the open web link graph; 9+ covers only a few hundred domains worldwide.

By country

Apple Pay · Shop Pay · share of sites in each country using one or the other

United States 204,715 196,281
United Kingdom 76,078 71,127
Canada 57,717 55,052
Australia 50,714 48,611
Germany 48,853 39,993
France 42,935 32,955
India 30,859 26,930
Italy 31,320 26,299

Audience countries from the Chrome UX Report, top markets of either technology.

Real user performance

Metric Apple Pay Shop Pay
LCP 1.4 s 1.4 s
INP 75 ms 75 ms
CLS 0 0
TTFB 400 ms 400 ms

Median site's p75 values from the Chrome UX Report, Jun 2026. Lower is better; green meets Google's "good" threshold. This describes the sites that use each technology, not the technology's own overhead.

Sites that switched

Domains that dropped one technology and adopted the other within about a year, data nobody else gives away free.

All Apple Pay sites · All Shop Pay sites

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