Automatad vs Google Publisher Tag

Head-to-head usage across the sites we track.

59
websites
vs
261,022
websites

Top sites by authority

Automatad · Google Publisher Tag · how many of each technology's sites sit in the web's highest authority tiers

Open Page Rank 9+ 0 70
Open Page Rank 8+ 1 1,185
Open Page Rank 7+ 10 5,440
Open Page Rank 6+ 11 10,495
Open Page Rank 5+ 13 17,037

Open Page Rank scores 0 to 10 from the open web link graph; 9+ covers only a few hundred domains worldwide.

By country

Automatad · Google Publisher Tag · share of sites in each country using one or the other

United States 44 77,333
Canada 29 41,155
United Kingdom 30 40,696
India 42 32,440
Germany 26 31,191
France 24 29,042
Australia 28 27,204
Spain 21 26,508

Audience countries from the Chrome UX Report, top markets of either technology.

Real user performance

Metric Automatad Google Publisher Tag
LCP 2 s 1.9 s
INP 100 ms 100 ms
CLS 0 0.05
TTFB 700 ms 800 ms

Median site's p75 values from the Chrome UX Report, Jun 2026. Lower is better; green meets Google's "good" threshold. This describes the sites that use each technology, not the technology's own overhead.

Sites that switched

Domains that dropped one technology and adopted the other within about a year, data nobody else gives away free.

Automatad to Google Publisher Tag

DomainWhen
juneauempire.comApr 2026
mocktailcraze.comMar 2026

All Automatad sites · All Google Publisher Tag sites

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