HubSpot vs Marketo
Head-to-head usage across the sites we track.
Top sites by authority
HubSpot · Marketo · how many of each technology's sites sit in the web's highest authority tiers
Open Page Rank 9+
80
33
Open Page Rank 8+
1,018
365
Open Page Rank 7+
4,401
1,110
Open Page Rank 6+
9,127
1,762
Open Page Rank 5+
16,576
2,421
Open Page Rank scores 0 to 10 from the open web link graph; 9+ covers only a few hundred domains worldwide.
By country
HubSpot · Marketo · share of sites in each country using one or the other
United States
107,713
8,059
India
40,606
4,994
United Kingdom
35,927
3,810
Canada
29,014
4,037
France
22,890
2,631
Germany
22,199
2,617
Australia
20,648
2,901
Spain
18,473
2,322
Audience countries from the Chrome UX Report, top markets of either technology.
Real user performance
| Metric | HubSpot | Marketo |
|---|---|---|
| LCP | 2 s | 2 s |
| INP | 75 ms | 75 ms |
| CLS | 0 | 0 |
| TTFB | 800 ms | 900 ms |
Median site's p75 values from the Chrome UX Report, Jun 2026. Lower is better; green meets Google's "good" threshold. This describes the sites that use each technology, not the technology's own overhead.
Sites that switched
Domains that dropped one technology and adopted the other within about a year, data nobody else gives away free.
HubSpot to Marketo
| Domain | When |
|---|---|
| jackmorton.com | Jun 2026 |
| americasbackoffice.com | Jan 2026 |
Marketo to HubSpot
| Domain | When |
|---|---|
| orbithomes.com.au | May 2026 |
| ebbo.com | Dec 2025 |
| recruit.co | Dec 2025 |
| pressrelease.com | Dec 2025 |
| educationaltravel.com | Sep 2025 |