Magento vs Shopify

Head-to-head usage across the sites we track.

Top sites by authority

Magento · Shopify · how many of each technology's sites sit in the web's highest authority tiers

Open Page Rank scores 0 to 10 from the open web link graph; 9+ covers only a few hundred domains worldwide.

By country

Magento · Shopify · share of sites in each country using one or the other

United States 14,816

233,179

United Kingdom 9,950

83,178

India 6,247

76,557

Canada 5,828

65,017

Germany 9,982

56,631

Australia 4,145

55,351

France 7,381

48,734

Italy 6,513

35,950

Audience countries from the Chrome UX Report, top markets of either technology.

Real user performance

Median site's p75 values from the Chrome UX Report, Aug 2026. Lower is better; green meets Google's "good" threshold. This describes the sites that use each technology, not the technology's own overhead.

Sites that switched

Domains that dropped one technology and adopted the other within about a year, data nobody else gives away free.

All Magento sites · All Shopify sites