Adobe DTM vs Adobe Experience Platform Launch

Head-to-head usage across the sites we track.

Top sites by authority

Adobe DTM · Adobe Experience Platform Launch · how many of each technology's sites sit in the web's highest authority tiers

Open Page Rank scores 0 to 10 from the open web link graph; 9+ covers only a few hundred domains worldwide.

By country

Adobe DTM · Adobe Experience Platform Launch · share of sites in each country using one or the other

United States 3,476

32,664

India 1,980

9,430

Canada 2,038

8,187

United Kingdom 1,903

7,076

Spain 1,555

6,316

Germany 1,732

6,025

France 1,662

5,671

Mexico 1,442

5,120

Audience countries from the Chrome UX Report, top markets of either technology.

Real user performance

Median site's p75 values from the Chrome UX Report, Jun 2026. Lower is better; green meets Google's "good" threshold. This describes the sites that use each technology, not the technology's own overhead.

Sites that switched

Domains that dropped one technology and adopted the other within about a year, data nobody else gives away free.

All Adobe DTM sites · All Adobe Experience Platform Launch sites