AdOcean vs Microsoft Advertising
Head-to-head usage across the sites we track.
Top sites by authority
AdOcean · Microsoft Advertising · how many of each technology's sites sit in the web's highest authority tiers
Open Page Rank scores 0 to 10 from the open web link graph; 9+ covers only a few hundred domains worldwide.
By country
AdOcean · Microsoft Advertising · share of sites in each country using one or the other
United States
365
179,390
Italy
428
106,385
Germany
543
100,083
United Kingdom
464
87,382
France
360
73,584
Netherlands
345
63,866
India
81
59,833
Canada
246
57,630
Audience countries from the Chrome UX Report, top markets of either technology.
Real user performance
| Metric | AdOcean | Microsoft Advertising |
|---|---|---|
| LCP | 1.9 s | 1.9 s |
| INP | 100 ms | 75 ms |
| CLS | 0.05 | 0 |
| TTFB | 600 ms | 800 ms |
Median site's p75 values from the Chrome UX Report, Aug 2026. Lower is better; green meets Google's "good" threshold. This describes the sites that use each technology, not the technology's own overhead.
Sites that switched
Domains that dropped one technology and adopted the other within about a year, data nobody else gives away free.
AdOcean to Microsoft Advertising
| Domain | When |
|---|---|
| faktoauto.lt | May 2026 |