ADPLAN vs Facebook Pixel
Head-to-head usage across the sites we track.
Detections for ADPLAN end in Jul 2021. The fingerprint catalog behind our crawls no longer carries that technology as its own entry, usually because it was retired or split into more specific ones, so its figure is the last recorded and is not directly comparable with a currently tracked technology.
Top sites by authority
ADPLAN · Facebook Pixel · how many of each technology's sites sit in the web's highest authority tiers
Open Page Rank scores 0 to 10 from the open web link graph; 9+ covers only a few hundred domains worldwide.
By country
ADPLAN · Facebook Pixel · share of sites in each country using one or the other
United States
34
606,740
Brazil
14
212,674
India
20
209,979
United Kingdom
17
191,995
Canada
20
156,840
Germany
15
133,751
Italy
14
131,187
Australia
21
130,501
Audience countries from the Chrome UX Report, top markets of either technology.
Real user performance
| Metric | ADPLAN | Facebook Pixel |
|---|---|---|
| LCP | 1.7 s | 1.9 s |
| INP | 125 ms | 100 ms |
| CLS | 0 | 0 |
| TTFB | 600 ms | 800 ms |
Median site's p75 values from the Chrome UX Report, Sep 2026. Lower is better; green meets Google's "good" threshold. This describes the sites that use each technology, not the technology's own overhead.