American Express vs Visa

Head-to-head usage across the sites we track.

Top sites by authority

American Express · Visa · how many of each technology's sites sit in the web's highest authority tiers

Open Page Rank scores 0 to 10 from the open web link graph; 9+ covers only a few hundred domains worldwide.

By country

American Express · Visa · share of sites in each country using one or the other

United States 132,428

136,880

United Kingdom 48,948

53,100

Canada 35,300

38,277

Germany 33,630

37,832

Australia 31,410

34,759

France 28,473

31,324

India 22,084

24,009

Italy 21,346

23,357

Audience countries from the Chrome UX Report, top markets of either technology.

Real user performance

Median site's p75 values from the Chrome UX Report, Jun 2026. Lower is better; green meets Google's "good" threshold. This describes the sites that use each technology, not the technology's own overhead.

Sites that switched

Domains that dropped one technology and adopted the other within about a year, data nobody else gives away free.

All American Express sites · All Visa sites