Apple Pay vs Google Pay

Head-to-head usage across the sites we track.

Top sites by authority

Apple Pay · Google Pay · how many of each technology's sites sit in the web's highest authority tiers

Open Page Rank scores 0 to 10 from the open web link graph; 9+ covers only a few hundred domains worldwide.

By country

Apple Pay · Google Pay · share of sites in each country using one or the other

United States 188,852

115,574

United Kingdom 70,295

49,044

Canada 52,486

31,464

Germany 45,988

33,054

Australia 46,848

30,267

France 39,196

18,088

Italy 29,866

20,884

India 27,766

16,928

Audience countries from the Chrome UX Report, top markets of either technology.

Real user performance

Median site's p75 values from the Chrome UX Report, Aug 2026. Lower is better; green meets Google's "good" threshold. This describes the sites that use each technology, not the technology's own overhead.

Sites that switched

Domains that dropped one technology and adopted the other within about a year, data nobody else gives away free.

All Apple Pay sites · All Google Pay sites