Apple Pay vs Google Pay

Head-to-head usage across the sites we track.

Top sites by authority

Apple Pay · Google Pay · how many of each technology's sites sit in the web's highest authority tiers

Open Page Rank scores 0 to 10 from the open web link graph; 9+ covers only a few hundred domains worldwide.

By country

Apple Pay · Google Pay · share of sites in each country using one or the other

United States 204,715

127,239

United Kingdom 76,078

52,939

Canada 57,717

35,107

Germany 48,853

35,378

Australia 50,714

32,934

France 42,935

19,637

Italy 31,320

21,931

India 30,859

18,827

Audience countries from the Chrome UX Report, top markets of either technology.

Real user performance

Median site's p75 values from the Chrome UX Report, Jun 2026. Lower is better; green meets Google's "good" threshold. This describes the sites that use each technology, not the technology's own overhead.

Sites that switched

Domains that dropped one technology and adopted the other within about a year, data nobody else gives away free.

All Apple Pay sites · All Google Pay sites