APPLOVIN vs Criteo

Head-to-head usage across the sites we track.

Top sites by authority

APPLOVIN · Criteo · how many of each technology's sites sit in the web's highest authority tiers

Open Page Rank scores 0 to 10 from the open web link graph; 9+ covers only a few hundred domains worldwide.

By country

APPLOVIN · Criteo · share of sites in each country using one or the other

United States 2,923

33,721

United Kingdom 1,190

19,408

Canada 1,689

17,627

Germany 776

17,580

India 1,005

15,340

France 708

15,473

Spain 675

14,929

Italy 609

14,443

Audience countries from the Chrome UX Report, top markets of either technology.

Real user performance

Median site's p75 values from the Chrome UX Report, Oct 2026. Lower is better; green meets Google's "good" threshold. This describes the sites that use each technology, not the technology's own overhead.

Sites that switched

Domains that dropped one technology and adopted the other within about a year, data nobody else gives away free.

All APPLOVIN sites · All Criteo sites