Braze vs Klaviyo

Head-to-head usage across the sites we track.

3,687
websites
vs
482,787
websites

Top sites by authority

Braze · Klaviyo · how many of each technology's sites sit in the web's highest authority tiers

Open Page Rank 9+ 5 21
Open Page Rank 8+ 64 123
Open Page Rank 7+ 240 475
Open Page Rank 6+ 424 1,254
Open Page Rank 5+ 629 3,065

Open Page Rank scores 0 to 10 from the open web link graph; 9+ covers only a few hundred domains worldwide.

By country

Braze · Klaviyo · share of sites in each country using one or the other

United States 1,648 94,628
United Kingdom 1,032 37,132
Canada 1,018 29,501
Australia 995 27,110
Germany 851 23,957
France 781 20,942
India 995 19,705
Spain 757 16,472

Audience countries from the Chrome UX Report, top markets of either technology.

Real user performance

Metric Braze Klaviyo
LCP 2.1 s 1.6 s
INP 125 ms 100 ms
CLS 0 0
TTFB 700 ms 500 ms

Median site's p75 values from the Chrome UX Report, Sep 2026. Lower is better; green meets Google's "good" threshold. This describes the sites that use each technology, not the technology's own overhead.

Sites that switched

Domains that dropped one technology and adopted the other within about a year, data nobody else gives away free.

Braze to Klaviyo

DomainWhen
mycibu.comApr 2026
driphydration.comMar 2026
conciergemdla.comMar 2026
abcmouse.comFeb 2026

Klaviyo to Braze

DomainWhen
driphydration.comMar 2026
conciergemdla.comMar 2026
hyperkarting.com.auFeb 2026
wedeliverlaundry.comOct 2025

All Braze sites · All Klaviyo sites

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