Braze vs Klaviyo

Head-to-head usage across the sites we track.

3,575
websites
vs
462,161
websites

Top sites by authority

Braze · Klaviyo · how many of each technology's sites sit in the web's highest authority tiers

Open Page Rank 9+ 7 17
Open Page Rank 8+ 64 117
Open Page Rank 7+ 252 456
Open Page Rank 6+ 454 1,239
Open Page Rank 5+ 675 3,036

Open Page Rank scores 0 to 10 from the open web link graph; 9+ covers only a few hundred domains worldwide.

By country

Braze · Klaviyo · share of sites in each country using one or the other

United States 1,841 103,547
United Kingdom 1,156 40,783
Canada 1,177 33,265
Australia 1,194 30,331
Germany 956 26,133
France 937 23,908
India 1,178 22,437
Spain 821 16,738

Audience countries from the Chrome UX Report, top markets of either technology.

Real user performance

Metric Braze Klaviyo
LCP 2.1 s 1.6 s
INP 125 ms 100 ms
CLS 0.05 0
TTFB 800 ms 500 ms

Median site's p75 values from the Chrome UX Report, Jun 2026. Lower is better; green meets Google's "good" threshold. This describes the sites that use each technology, not the technology's own overhead.

Sites that switched

Domains that dropped one technology and adopted the other within about a year, data nobody else gives away free.

Braze to Klaviyo

DomainWhen
mycibu.comApr 2026
driphydration.comMar 2026
conciergemdla.comMar 2026
abcmouse.comFeb 2026

Klaviyo to Braze

DomainWhen
driphydration.comMar 2026
conciergemdla.comMar 2026
hyperkarting.com.auFeb 2026
wedeliverlaundry.comOct 2025

All Braze sites · All Klaviyo sites

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