Criteo vs Simpli.fi

Head-to-head usage across the sites we track.

193,415
websites
vs
50,822
websites

Top sites by authority

Criteo · Simpli.fi · how many of each technology's sites sit in the web's highest authority tiers

Open Page Rank 9+ 40 13
Open Page Rank 8+ 668 151
Open Page Rank 7+ 2,747 499
Open Page Rank 6+ 4,994 980
Open Page Rank 5+ 7,858 1,760

Open Page Rank scores 0 to 10 from the open web link graph; 9+ covers only a few hundred domains worldwide.

By country

Criteo · Simpli.fi · share of sites in each country using one or the other

United States 41,070 27,634
Canada 22,368 3,495
United Kingdom 23,599 1,513
India 17,749 2,390
Germany 19,382 573
France 17,018 561
Spain 15,932 547
Italy 15,643 524

Audience countries from the Chrome UX Report, top markets of either technology.

Real user performance

Metric Criteo Simpli.fi
LCP 2 s 1.8 s
INP 125 ms 75 ms
CLS 0.05 0
TTFB 800 ms 800 ms

Median site's p75 values from the Chrome UX Report, Sep 2026. Lower is better; green meets Google's "good" threshold. This describes the sites that use each technology, not the technology's own overhead.

Sites that switched

Domains that dropped one technology and adopted the other within about a year, data nobody else gives away free.

All Criteo sites · All Simpli.fi sites

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