emBlue vs MailChimp
Head-to-head usage across the sites we track.
Top sites by authority
emBlue · MailChimp · how many of each technology's sites sit in the web's highest authority tiers
Open Page Rank 9+
0
55
Open Page Rank 8+
0
881
Open Page Rank 7+
4
3,928
Open Page Rank 6+
11
8,381
Open Page Rank 5+
30
16,023
Open Page Rank scores 0 to 10 from the open web link graph; 9+ covers only a few hundred domains worldwide.
By country
emBlue · MailChimp · share of sites in each country using one or the other
United States
234
161,030
United Kingdom
46
74,844
Canada
62
48,970
India
53
47,917
France
56
37,876
Australia
38
37,236
Italy
69
37,051
Germany
56
36,354
Audience countries from the Chrome UX Report, top markets of either technology.
Real user performance
| Metric | emBlue | MailChimp |
|---|---|---|
| LCP | 2.7 s | 2 s |
| INP | 125 ms | 75 ms |
| CLS | 0.05 | 0 |
| TTFB | 1100 ms | 900 ms |
Median site's p75 values from the Chrome UX Report, Jun 2026. Lower is better; green meets Google's "good" threshold. This describes the sites that use each technology, not the technology's own overhead.
Sites that switched
Domains that dropped one technology and adopted the other within about a year, data nobody else gives away free.
emBlue to MailChimp
| Domain | When |
|---|---|
| raiker.com.mx | Jul 2025 |
MailChimp to emBlue
| Domain | When |
|---|---|
| raiker.com.mx | Jul 2025 |