Emotive vs MailChimp

Head-to-head usage across the sites we track.

968
websites
vs
1,137,527
websites

Top sites by authority

Emotive · MailChimp · how many of each technology's sites sit in the web's highest authority tiers

Open Page Rank 9+ 1 59
Open Page Rank 8+ 1 871
Open Page Rank 7+ 1 3,844
Open Page Rank 6+ 1 8,214
Open Page Rank 5+ 6 15,705

Open Page Rank scores 0 to 10 from the open web link graph; 9+ covers only a few hundred domains worldwide.

By country

Emotive · MailChimp · share of sites in each country using one or the other

United States 511 142,004
United Kingdom 82 65,019
Canada 164 42,102
India 91 41,567
Australia 55 32,722
Germany 35 31,989
Italy 22 31,919
France 35 31,178

Audience countries from the Chrome UX Report, top markets of either technology.

Real user performance

Metric Emotive MailChimp
LCP 1.6 s 2 s
INP 100 ms 75 ms
CLS 0 0
TTFB 500 ms 900 ms

Median site's p75 values from the Chrome UX Report, Aug 2026. Lower is better; green meets Google's "good" threshold. This describes the sites that use each technology, not the technology's own overhead.

Sites that switched

Domains that dropped one technology and adopted the other within about a year, data nobody else gives away free.

MailChimp to Emotive

DomainWhen
6labz.comJul 2026

All Emotive sites · All MailChimp sites

Look up any website for free

No paywall, no lead-gen, no account. Paste a domain and see what powers it.

No account neededHistory since 2018