EthicalAds vs Google AdSense
Head-to-head usage across the sites we track.
Top sites by authority
EthicalAds · Google AdSense · how many of each technology's sites sit in the web's highest authority tiers
Open Page Rank 9+
4
42
Open Page Rank 8+
19
691
Open Page Rank 7+
58
3,279
Open Page Rank 6+
86
6,856
Open Page Rank 5+
123
12,695
Open Page Rank scores 0 to 10 from the open web link graph; 9+ covers only a few hundred domains worldwide.
By country
EthicalAds · Google AdSense · share of sites in each country using one or the other
United States
229
115,171
India
193
86,154
Japan
82
85,746
United Kingdom
117
52,541
Germany
110
50,132
France
94
48,998
Brazil
112
48,969
Indonesia
103
47,033
Audience countries from the Chrome UX Report, top markets of either technology.
Real user performance
| Metric | EthicalAds | Google AdSense |
|---|---|---|
| LCP | 1.3 s | 2 s |
| INP | 50 ms | 75 ms |
| CLS | 0 | 0 |
| TTFB | 600 ms | 900 ms |
Median site's p75 values from the Chrome UX Report, Sep 2026. Lower is better; green meets Google's "good" threshold. This describes the sites that use each technology, not the technology's own overhead.