Facebook Chat Plugin vs Pure Chat
Head-to-head usage across the sites we track.
Top sites by authority
Facebook Chat Plugin · Pure Chat · how many of each technology's sites sit in the web's highest authority tiers
Open Page Rank 9+
8
3
Open Page Rank 8+
62
17
Open Page Rank 7+
191
39
Open Page Rank 6+
341
59
Open Page Rank 5+
559
95
Open Page Rank scores 0 to 10 from the open web link graph; 9+ covers only a few hundred domains worldwide.
By country
Facebook Chat Plugin · Pure Chat · share of sites in each country using one or the other
Vietnam
11,331
86
United States
8,892
2,395
Poland
4,641
82
United Kingdom
3,807
690
Canada
3,789
514
India
3,748
529
Thailand
3,959
84
Philippines
3,282
163
Audience countries from the Chrome UX Report, top markets of either technology.
Real user performance
| Metric | Facebook Chat Plugin | Pure Chat |
|---|---|---|
| LCP | 2 s | 2 s |
| INP | 75 ms | 50 ms |
| CLS | 0 | 0 |
| TTFB | 900 ms | 900 ms |
Median site's p75 values from the Chrome UX Report, Jun 2026. Lower is better; green meets Google's "good" threshold. This describes the sites that use each technology, not the technology's own overhead.