Facebook Pixel vs Freshmarketer

Head-to-head usage across the sites we track.

Detections for Freshmarketer end in Apr 2021. The fingerprint catalog behind our crawls no longer carries that technology as its own entry, usually because it was retired or split into more specific ones, so its figure is the last recorded and is not directly comparable with a currently tracked technology.

Top sites by authority

Facebook Pixel · Freshmarketer · how many of each technology's sites sit in the web's highest authority tiers

Open Page Rank scores 0 to 10 from the open web link graph; 9+ covers only a few hundred domains worldwide.

By country

Facebook Pixel · Freshmarketer · share of sites in each country using one or the other

United States 611,008

80

Brazil 214,285

26

India 210,862

60

United Kingdom 192,259

44

Canada 157,641

44

Germany 136,373

35

Australia 132,758

38

Italy 126,077

23

Audience countries from the Chrome UX Report, top markets of either technology.

Real user performance

Median site's p75 values from the Chrome UX Report, Aug 2026. Lower is better; green meets Google's "good" threshold. This describes the sites that use each technology, not the technology's own overhead.

Sites that switched

Domains that dropped one technology and adopted the other within about a year, data nobody else gives away free.

All Facebook Pixel sites · All Freshmarketer sites