Facebook Pixel vs Freshmarketer

Head-to-head usage across the sites we track.

Detections for Freshmarketer end in Apr 2021. The fingerprint catalog behind our crawls no longer carries that technology as its own entry, usually because it was retired or split into more specific ones, so its figure is the last recorded and is not directly comparable with a currently tracked technology.

Top sites by authority

Facebook Pixel · Freshmarketer · how many of each technology's sites sit in the web's highest authority tiers

Open Page Rank scores 0 to 10 from the open web link graph; 9+ covers only a few hundred domains worldwide.

By country

Facebook Pixel · Freshmarketer · share of sites in each country using one or the other

United States 606,740

79

Brazil 212,674

25

India 209,979

57

United Kingdom 191,995

46

Canada 156,840

45

Germany 133,751

34

Italy 131,187

25

Australia 130,501

35

Audience countries from the Chrome UX Report, top markets of either technology.

Real user performance

Median site's p75 values from the Chrome UX Report, Sep 2026. Lower is better; green meets Google's "good" threshold. This describes the sites that use each technology, not the technology's own overhead.

Sites that switched

Domains that dropped one technology and adopted the other within about a year, data nobody else gives away free.

All Facebook Pixel sites · All Freshmarketer sites