Facebook Pixel vs Koala
Head-to-head usage across the sites we track.
Top sites by authority
Facebook Pixel · Koala · how many of each technology's sites sit in the web's highest authority tiers
Open Page Rank 9+
127
1
Open Page Rank 8+
2,801
4
Open Page Rank 7+
13,150
22
Open Page Rank 6+
27,877
33
Open Page Rank 5+
52,487
65
Open Page Rank scores 0 to 10 from the open web link graph; 9+ covers only a few hundred domains worldwide.
By country
Facebook Pixel · Koala · share of sites in each country using one or the other
United States
606,740
312
Brazil
212,674
96
India
209,979
230
United Kingdom
191,995
128
Canada
156,840
119
Germany
133,751
86
Italy
131,187
74
Australia
130,501
86
Audience countries from the Chrome UX Report, top markets of either technology.
Real user performance
| Metric | Facebook Pixel | Koala |
|---|---|---|
| LCP | 1.9 s | 2 s |
| INP | 100 ms | 75 ms |
| CLS | 0 | 0 |
| TTFB | 800 ms | 700 ms |
Median site's p75 values from the Chrome UX Report, Sep 2026. Lower is better; green meets Google's "good" threshold. This describes the sites that use each technology, not the technology's own overhead.
Sites that switched
Domains that dropped one technology and adopted the other within about a year, data nobody else gives away free.
Koala to Facebook Pixel
| Domain | When |
|---|---|
| revelry.co | Jul 2026 |
| withflex.com | Jun 2026 |
| zipsec.com | May 2026 |
| getsafety.com | May 2026 |
| qawolf.com | Apr 2026 |
| getweflow.com | Mar 2026 |
| parkade.com | Dec 2025 |