Facebook Pixel vs Pinterest Conversion Tag

Head-to-head usage across the sites we track.

Top sites by authority

Facebook Pixel · Pinterest Conversion Tag · how many of each technology's sites sit in the web's highest authority tiers

Open Page Rank scores 0 to 10 from the open web link graph; 9+ covers only a few hundred domains worldwide.

By country

Facebook Pixel · Pinterest Conversion Tag · share of sites in each country using one or the other

United States 606,740

39,462

Brazil 212,674

12,670

India 209,979

11,881

United Kingdom 191,995

15,192

Canada 156,840

14,619

Germany 133,751

12,097

Australia 130,501

9,900

Italy 131,187

8,898

Audience countries from the Chrome UX Report, top markets of either technology.

Real user performance

Median site's p75 values from the Chrome UX Report, Sep 2026. Lower is better; green meets Google's "good" threshold. This describes the sites that use each technology, not the technology's own overhead.

Sites that switched

Domains that dropped one technology and adopted the other within about a year, data nobody else gives away free.

All Facebook Pixel sites · All Pinterest Conversion Tag sites