Facebook Pixel vs Pinterest Conversion Tag

Head-to-head usage across the sites we track.

Top sites by authority

Facebook Pixel · Pinterest Conversion Tag · how many of each technology's sites sit in the web's highest authority tiers

Open Page Rank scores 0 to 10 from the open web link graph; 9+ covers only a few hundred domains worldwide.

By country

Facebook Pixel · Pinterest Conversion Tag · share of sites in each country using one or the other

United States 682,486

44,427

Brazil 232,798

13,785

India 232,577

13,735

United Kingdom 215,651

17,205

Canada 179,139

16,770

Germany 152,732

13,820

Australia 147,442

11,468

France 143,703

13,752

Audience countries from the Chrome UX Report, top markets of either technology.

Real user performance

Median site's p75 values from the Chrome UX Report, Jun 2026. Lower is better; green meets Google's "good" threshold. This describes the sites that use each technology, not the technology's own overhead.

Sites that switched

Domains that dropped one technology and adopted the other within about a year, data nobody else gives away free.

All Facebook Pixel sites · All Pinterest Conversion Tag sites