Freshmarketer vs Google Analytics

Head-to-head usage across the sites we track.

463
websites, to Apr 2021
vs
21,048,152
websites

Detections for Freshmarketer end in Apr 2021. The fingerprint catalog behind our crawls no longer carries that technology as its own entry, usually because it was retired or split into more specific ones, so its figure is the last recorded and is not directly comparable with a currently tracked technology.

Top sites by authority

Freshmarketer · Google Analytics · how many of each technology's sites sit in the web's highest authority tiers

Open Page Rank 9+ 0 239
Open Page Rank 8+ 0 5,360
Open Page Rank 7+ 0 29,967
Open Page Rank 6+ 0 69,110
Open Page Rank 5+ 0 138,386

Open Page Rank scores 0 to 10 from the open web link graph; 9+ covers only a few hundred domains worldwide.

By country

Freshmarketer · Google Analytics · share of sites in each country using one or the other

United States 80 1,630,450
Japan 22 653,829
India 60 590,092
United Kingdom 44 519,612
Brazil 26 448,348
France 35 410,196
Germany 35 390,976
Canada 44 372,528

Audience countries from the Chrome UX Report, top markets of either technology.

Real user performance

Metric Freshmarketer Google Analytics
LCP 2 s 1.9 s
INP 100 ms 75 ms
CLS 0 0
TTFB 700 ms 800 ms

Median site's p75 values from the Chrome UX Report, Aug 2026. Lower is better; green meets Google's "good" threshold. This describes the sites that use each technology, not the technology's own overhead.

All Freshmarketer sites · All Google Analytics sites

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