Google AdSense vs OpenWeb
Head-to-head usage across the sites we track.
Top sites by authority
Google AdSense · OpenWeb · how many of each technology's sites sit in the web's highest authority tiers
Open Page Rank 9+
40
0
Open Page Rank 8+
725
3
Open Page Rank 7+
3,365
3
Open Page Rank 6+
7,093
3
Open Page Rank 5+
13,183
3
Open Page Rank scores 0 to 10 from the open web link graph; 9+ covers only a few hundred domains worldwide.
By country
Google AdSense · OpenWeb · share of sites in each country using one or the other
United States
131,437
126
Japan
99,382
30
India
99,010
62
United Kingdom
60,052
102
France
59,932
64
Germany
58,831
77
Indonesia
55,856
56
Brazil
55,171
32
Audience countries from the Chrome UX Report, top markets of either technology.
Real user performance
| Metric | Google AdSense | OpenWeb |
|---|---|---|
| LCP | 2.1 s | 1.3 s |
| INP | 75 ms | 175 ms |
| CLS | 0 | 0 |
| TTFB | 900 ms | 400 ms |
Median site's p75 values from the Chrome UX Report, Jun 2026. Lower is better; green meets Google's "good" threshold. This describes the sites that use each technology, not the technology's own overhead.
Sites that switched
Domains that dropped one technology and adopted the other within about a year, data nobody else gives away free.
OpenWeb to Google AdSense
| Domain | When |
|---|---|
| lorcana.gg | Aug 2025 |
| dailypassport.com | Aug 2025 |
| betterreport.com | Jul 2025 |