Google Analytics vs KISSmetrics

Head-to-head usage across the sites we track.

Top sites by authority

Google Analytics · KISSmetrics · how many of each technology's sites sit in the web's highest authority tiers

Open Page Rank scores 0 to 10 from the open web link graph; 9+ covers only a few hundred domains worldwide.

By country

Google Analytics · KISSmetrics · share of sites in each country using one or the other

United States 1,570,673

844

Japan 642,079

85

India 569,596

243

United Kingdom 510,438

208

Brazil 431,087

134

France 396,867

131

Germany 378,950

139

Canada 363,888

238

Audience countries from the Chrome UX Report, top markets of either technology.

Real user performance

Median site's p75 values from the Chrome UX Report, Oct 2026. Lower is better; green meets Google's "good" threshold. This describes the sites that use each technology, not the technology's own overhead.

Sites that switched

Domains that dropped one technology and adopted the other within about a year, data nobody else gives away free.

All Google Analytics sites · All KISSmetrics sites