Google Analytics vs Microsoft Clarity

Head-to-head usage across the sites we track.

Top sites by authority

Google Analytics · Microsoft Clarity · how many of each technology's sites sit in the web's highest authority tiers

Open Page Rank scores 0 to 10 from the open web link graph; 9+ covers only a few hundred domains worldwide.

By country

Google Analytics · Microsoft Clarity · share of sites in each country using one or the other

United States 1,825,086

213,411

Japan 752,077

94,262

India 660,191

116,942

United Kingdom 591,165

89,471

Brazil 487,743

74,398

France 487,677

69,290

Germany 438,882

62,741

Canada 427,096

68,982

Audience countries from the Chrome UX Report, top markets of either technology.

Real user performance

Median site's p75 values from the Chrome UX Report, Jun 2026. Lower is better; green meets Google's "good" threshold. This describes the sites that use each technology, not the technology's own overhead.

Sites that switched

Domains that dropped one technology and adopted the other within about a year, data nobody else gives away free.

All Google Analytics sites · All Microsoft Clarity sites