Google Analytics vs Microsoft Clarity

Head-to-head usage across the sites we track.

Top sites by authority

Google Analytics · Microsoft Clarity · how many of each technology's sites sit in the web's highest authority tiers

Open Page Rank scores 0 to 10 from the open web link graph; 9+ covers only a few hundred domains worldwide.

By country

Google Analytics · Microsoft Clarity · share of sites in each country using one or the other

United States 1,630,450

201,312

Japan 653,829

85,361

India 590,092

109,422

United Kingdom 519,612

82,231

Brazil 448,348

70,472

France 410,196

60,297

Germany 390,976

57,929

Canada 372,528

62,737

Audience countries from the Chrome UX Report, top markets of either technology.

Real user performance

Median site's p75 values from the Chrome UX Report, Aug 2026. Lower is better; green meets Google's "good" threshold. This describes the sites that use each technology, not the technology's own overhead.

Sites that switched

Domains that dropped one technology and adopted the other within about a year, data nobody else gives away free.

All Google Analytics sites · All Microsoft Clarity sites