Google Publisher Tag vs Sortable
Head-to-head usage across the sites we track.
Top sites by authority
Google Publisher Tag · Sortable · how many of each technology's sites sit in the web's highest authority tiers
Open Page Rank scores 0 to 10 from the open web link graph; 9+ covers only a few hundred domains worldwide.
By country
Google Publisher Tag · Sortable · share of sites in each country using one or the other
United States
69,673
194
United Kingdom
36,190
126
Canada
35,821
127
India
28,780
68
Germany
27,542
74
France
24,581
70
Australia
24,114
94
Spain
23,313
61
Audience countries from the Chrome UX Report, top markets of either technology.
Real user performance
| Metric | Google Publisher Tag | Sortable |
|---|---|---|
| LCP | 1.9 s | 1.3 s |
| INP | 100 ms | 75 ms |
| CLS | 0.05 | 0 |
| TTFB | 800 ms | 500 ms |
Median site's p75 values from the Chrome UX Report, Aug 2026. Lower is better; green meets Google's "good" threshold. This describes the sites that use each technology, not the technology's own overhead.
Sites that switched
Domains that dropped one technology and adopted the other within about a year, data nobody else gives away free.
Google Publisher Tag to Sortable
| Domain | When |
|---|---|
| gasoccerforum.com | Dec 2025 |
Sortable to Google Publisher Tag
| Domain | When |
|---|---|
| gasoccerforum.com | Dec 2025 |