Google Publisher Tag vs Zanox

Head-to-head usage across the sites we track.

268,486
websites
vs
910
websites

Top sites by authority

Google Publisher Tag · Zanox · how many of each technology's sites sit in the web's highest authority tiers

Open Page Rank 9+ 73 1
Open Page Rank 8+ 1,185 2
Open Page Rank 7+ 5,358 2
Open Page Rank 6+ 10,273 2
Open Page Rank 5+ 16,642 3

Open Page Rank scores 0 to 10 from the open web link graph; 9+ covers only a few hundred domains worldwide.

By country

Google Publisher Tag · Zanox · share of sites in each country using one or the other

United States 69,280 51
United Kingdom 35,958 39
Canada 35,817 30
India 28,632 26
Germany 26,877 89
France 24,108 51
Spain 23,916 52
Australia 23,672 14

Audience countries from the Chrome UX Report, top markets of either technology.

Real user performance

Metric Google Publisher Tag Zanox
LCP 1.9 s 1.8 s
INP 100 ms 125 ms
CLS 0.05 0
TTFB 800 ms 700 ms

Median site's p75 values from the Chrome UX Report, Sep 2026. Lower is better; green meets Google's "good" threshold. This describes the sites that use each technology, not the technology's own overhead.

All Google Publisher Tag sites · All Zanox sites

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