ID5 vs Twitter Ads

Head-to-head usage across the sites we track.

Top sites by authority

ID5 · Twitter Ads · how many of each technology's sites sit in the web's highest authority tiers

Open Page Rank scores 0 to 10 from the open web link graph; 9+ covers only a few hundred domains worldwide.

By country

ID5 · Twitter Ads · share of sites in each country using one or the other

United States 55,502

77,223

Japan 13,022

94,781

United Kingdom 27,695

37,804

Canada 28,716

30,395

India 20,684

38,219

France 18,034

25,910

Germany 19,361

22,605

Spain 15,355

24,714

Audience countries from the Chrome UX Report, top markets of either technology.

Real user performance

Median site's p75 values from the Chrome UX Report, Jun 2026. Lower is better; green meets Google's "good" threshold. This describes the sites that use each technology, not the technology's own overhead.

Sites that switched

Domains that dropped one technology and adopted the other within about a year, data nobody else gives away free.

All ID5 sites · All Twitter Ads sites