Integral Ad Science vs Twitter Ads

Head-to-head usage across the sites we track.

Top sites by authority

Integral Ad Science · Twitter Ads · how many of each technology's sites sit in the web's highest authority tiers

Open Page Rank scores 0 to 10 from the open web link graph; 9+ covers only a few hundred domains worldwide.

By country

Integral Ad Science · Twitter Ads · share of sites in each country using one or the other

Japan 629

80,085

United States 1,401

69,081

United Kingdom 1,125

32,682

India 724

33,070

Canada 951

26,321

Spain 878

21,889

France 814

21,110

Germany 858

19,085

Audience countries from the Chrome UX Report, top markets of either technology.

Real user performance

Median site's p75 values from the Chrome UX Report, Sep 2026. Lower is better; green meets Google's "good" threshold. This describes the sites that use each technology, not the technology's own overhead.

Sites that switched

Domains that dropped one technology and adopted the other within about a year, data nobody else gives away free.

All Integral Ad Science sites · All Twitter Ads sites