Intercom vs WhatsApp Business Chat

Head-to-head usage across the sites we track.

Top sites by authority

Intercom · WhatsApp Business Chat · how many of each technology's sites sit in the web's highest authority tiers

Open Page Rank scores 0 to 10 from the open web link graph; 9+ covers only a few hundred domains worldwide.

By country

Intercom · WhatsApp Business Chat · share of sites in each country using one or the other

Brazil 5,155

302,897

India 10,071

187,107

Indonesia 4,499

96,586

Argentina 3,007

87,144

Italy 4,604

85,323

Spain 5,231

84,144

Russia 2,257

83,404

Türkiye 3,190

81,787

Audience countries from the Chrome UX Report, top markets of either technology.

Real user performance

Median site's p75 values from the Chrome UX Report, Sep 2026. Lower is better; green meets Google's "good" threshold. This describes the sites that use each technology, not the technology's own overhead.

Sites that switched

Domains that dropped one technology and adopted the other within about a year, data nobody else gives away free.

All Intercom sites · All WhatsApp Business Chat sites