Iterable vs Klaviyo

Head-to-head usage across the sites we track.

135
websites
vs
475,970
websites

Top sites by authority

Iterable · Klaviyo · how many of each technology's sites sit in the web's highest authority tiers

Open Page Rank 9+ 0 20
Open Page Rank 8+ 1 123
Open Page Rank 7+ 5 473
Open Page Rank 6+ 9 1,250
Open Page Rank 5+ 14 3,055

Open Page Rank scores 0 to 10 from the open web link graph; 9+ covers only a few hundred domains worldwide.

By country

Iterable · Klaviyo · share of sites in each country using one or the other

United States 52 94,562
United Kingdom 40 37,244
Canada 40 29,978
Australia 31 27,541
Germany 30 24,145
France 27 21,230
India 34 20,024
Spain 24 16,028

Audience countries from the Chrome UX Report, top markets of either technology.

Real user performance

Metric Iterable Klaviyo
LCP 2.1 s 1.6 s
INP 100 ms 100 ms
CLS 0.05 0
TTFB 700 ms 500 ms

Median site's p75 values from the Chrome UX Report, Aug 2026. Lower is better; green meets Google's "good" threshold. This describes the sites that use each technology, not the technology's own overhead.

All Iterable sites · All Klaviyo sites

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