Klaviyo Data Platform vs mParticle
Head-to-head usage across the sites we track.
Top sites by authority
Klaviyo Data Platform · mParticle · how many of each technology's sites sit in the web's highest authority tiers
Open Page Rank scores 0 to 10 from the open web link graph; 9+ covers only a few hundred domains worldwide.
By country
Klaviyo Data Platform · mParticle · share of sites in each country using one or the other
United States
403
5,521
Canada
248
679
United Kingdom
311
508
India
211
485
Australia
197
400
Germany
210
375
France
207
358
Spain
180
365
Audience countries from the Chrome UX Report, top markets of either technology.
Real user performance
| Metric | Klaviyo Data Platform | mParticle |
|---|---|---|
| LCP | 1.8 s | 1.5 s |
| INP | 125 ms | 100 ms |
| CLS | 0 | 0 |
| TTFB | 600 ms | 500 ms |
Median site's p75 values from the Chrome UX Report, Aug 2026. Lower is better; green meets Google's "good" threshold. This describes the sites that use each technology, not the technology's own overhead.
Sites that switched
Domains that dropped one technology and adopted the other within about a year, data nobody else gives away free.
Klaviyo Data Platform to mParticle
| Domain | When |
|---|---|
| maelyscosmetics.com | Oct 2025 |