Klaviyo Data Platform vs mParticle
Head-to-head usage across the sites we track.
Top sites by authority
Klaviyo Data Platform · mParticle · how many of each technology's sites sit in the web's highest authority tiers
Open Page Rank scores 0 to 10 from the open web link graph; 9+ covers only a few hundred domains worldwide.
By country
Klaviyo Data Platform · mParticle · share of sites in each country using one or the other
United States
113
4,565
Canada
71
865
United Kingdom
75
556
India
59
547
Australia
55
437
Germany
48
411
Mexico
32
411
France
48
393
Audience countries from the Chrome UX Report, top markets of either technology.
Real user performance
| Metric | Klaviyo Data Platform | mParticle |
|---|---|---|
| LCP | 1.8 s | 1.8 s |
| INP | 125 ms | 75 ms |
| CLS | 0 | 0 |
| TTFB | 600 ms | 800 ms |
Median site's p75 values from the Chrome UX Report, Jun 2026. Lower is better; green meets Google's "good" threshold. This describes the sites that use each technology, not the technology's own overhead.
Sites that switched
Domains that dropped one technology and adopted the other within about a year, data nobody else gives away free.
Klaviyo Data Platform to mParticle
| Domain | When |
|---|---|
| maelyscosmetics.com | Oct 2025 |
| jack.health | Jul 2025 |