Klaviyo Data Platform vs Rudderstack

Head-to-head usage across the sites we track.

Top sites by authority

Klaviyo Data Platform · Rudderstack · how many of each technology's sites sit in the web's highest authority tiers

Open Page Rank scores 0 to 10 from the open web link graph; 9+ covers only a few hundred domains worldwide.

By country

Klaviyo Data Platform · Rudderstack · share of sites in each country using one or the other

United States 403

6,206

India 211

1,943

United Kingdom 311

1,771

Canada 248

1,828

Australia 197

1,263

Mexico 124

1,149

France 207

1,016

Germany 210

1,003

Audience countries from the Chrome UX Report, top markets of either technology.

Real user performance

Median site's p75 values from the Chrome UX Report, Aug 2026. Lower is better; green meets Google's "good" threshold. This describes the sites that use each technology, not the technology's own overhead.

Sites that switched

Domains that dropped one technology and adopted the other within about a year, data nobody else gives away free.

All Klaviyo Data Platform sites · All Rudderstack sites