Lytics vs mParticle
Head-to-head usage across the sites we track.
Top sites by authority
Lytics · mParticle · how many of each technology's sites sit in the web's highest authority tiers
Open Page Rank 9+
1
9
Open Page Rank 8+
27
80
Open Page Rank 7+
108
212
Open Page Rank 6+
175
315
Open Page Rank 5+
233
400
Open Page Rank scores 0 to 10 from the open web link graph; 9+ covers only a few hundred domains worldwide.
By country
Lytics · mParticle · share of sites in each country using one or the other
United States
750
3,561
Canada
393
676
United Kingdom
355
520
India
373
493
Australia
244
402
Mexico
251
394
Germany
203
372
France
193
358
Audience countries from the Chrome UX Report, top markets of either technology.
Real user performance
| Metric | Lytics | mParticle |
|---|---|---|
| LCP | 2.2 s | 1.6 s |
| INP | 100 ms | 75 ms |
| CLS | 0 | 0 |
| TTFB | 900 ms | 700 ms |
Median site's p75 values from the Chrome UX Report, Sep 2026. Lower is better; green meets Google's "good" threshold. This describes the sites that use each technology, not the technology's own overhead.