MailChimp vs Marketo
Head-to-head usage across the sites we track.
Top sites by authority
MailChimp · Marketo · how many of each technology's sites sit in the web's highest authority tiers
Open Page Rank 9+
59
33
Open Page Rank 8+
871
358
Open Page Rank 7+
3,844
1,086
Open Page Rank 6+
8,214
1,721
Open Page Rank 5+
15,705
2,361
Open Page Rank scores 0 to 10 from the open web link graph; 9+ covers only a few hundred domains worldwide.
By country
MailChimp · Marketo · share of sites in each country using one or the other
United States
142,004
7,186
United Kingdom
65,019
3,266
India
41,567
4,447
Canada
42,102
3,515
Australia
32,722
2,583
Germany
31,989
2,185
Italy
31,919
1,785
France
31,178
2,067
Audience countries from the Chrome UX Report, top markets of either technology.
Real user performance
| Metric | MailChimp | Marketo |
|---|---|---|
| LCP | 2 s | 2 s |
| INP | 75 ms | 75 ms |
| CLS | 0 | 0 |
| TTFB | 900 ms | 800 ms |
Median site's p75 values from the Chrome UX Report, Aug 2026. Lower is better; green meets Google's "good" threshold. This describes the sites that use each technology, not the technology's own overhead.
Sites that switched
Domains that dropped one technology and adopted the other within about a year, data nobody else gives away free.
MailChimp to Marketo
| Domain | When |
|---|---|
| anthonyintl.com | Jan 2026 |
Marketo to MailChimp
| Domain | When |
|---|---|
| runnapatosonoma.com | Sep 2025 |