Twitter Ads vs WordAds
Head-to-head usage across the sites we track.
Top sites by authority
Twitter Ads · WordAds · how many of each technology's sites sit in the web's highest authority tiers
Open Page Rank 9+
100
2
Open Page Rank 8+
1,622
5
Open Page Rank 7+
5,814
11
Open Page Rank 6+
10,220
35
Open Page Rank 5+
16,382
59
Open Page Rank scores 0 to 10 from the open web link graph; 9+ covers only a few hundred domains worldwide.
By country
Twitter Ads · WordAds · share of sites in each country using one or the other
Japan
80,085
165
United States
69,081
3,201
India
33,070
997
United Kingdom
32,682
905
Canada
26,321
554
Spain
21,889
583
France
21,110
464
Indonesia
19,306
432
Audience countries from the Chrome UX Report, top markets of either technology.
Real user performance
| Metric | Twitter Ads | WordAds |
|---|---|---|
| LCP | 1.8 s | 1.7 s |
| INP | 75 ms | 50 ms |
| CLS | 0 | 0.1 |
| TTFB | 700 ms | 700 ms |
Median site's p75 values from the Chrome UX Report, Sep 2026. Lower is better; green meets Google's "good" threshold. This describes the sites that use each technology, not the technology's own overhead.
Sites that switched
Domains that dropped one technology and adopted the other within about a year, data nobody else gives away free.
Twitter Ads to WordAds
| Domain | When |
|---|---|
| wickergirl.com | Sep 2026 |
| thepbsblog.com | Jul 2026 |
| thecozyhomechronicles.com | Jul 2026 |
| screenagewasteland.com | Jun 2026 |
| unfilterednewswire.com | Apr 2026 |
| stuffwelike.com | Mar 2026 |
| zimeye.net | Jan 2026 |
| indepthsolomons.com.sb | Dec 2025 |
WordAds to Twitter Ads
| Domain | When |
|---|---|
| tiethethali.com | Sep 2026 |
| nancywei.org | Sep 2026 |
| viajaelmundo.com | Jul 2026 |
| revueprojectiles.com | Jun 2026 |
| battisdaantokiseva.com | Jun 2026 |
| poolpartynodes.com | May 2026 |
| londonairtravel.com | May 2026 |
| bullets4bucks.com | Apr 2026 |
| theplayerstribe.com | Jan 2026 |