Twitter Ads vs Yandex.Direct
Head-to-head usage across the sites we track.
Top sites by authority
Twitter Ads · Yandex.Direct · how many of each technology's sites sit in the web's highest authority tiers
Open Page Rank scores 0 to 10 from the open web link graph; 9+ covers only a few hundred domains worldwide.
By country
Twitter Ads · Yandex.Direct · share of sites in each country using one or the other
Japan
81,700
356
United States
69,437
1,082
India
33,719
316
United Kingdom
32,274
779
Canada
26,144
418
France
20,992
611
Spain
20,740
513
Germany
19,517
1,464
Audience countries from the Chrome UX Report, top markets of either technology.
Real user performance
| Metric | Twitter Ads | Yandex.Direct |
|---|---|---|
| LCP | 1.8 s | 1.8 s |
| INP | 75 ms | 100 ms |
| CLS | 0 | 0 |
| TTFB | 700 ms | 700 ms |
Median site's p75 values from the Chrome UX Report, Aug 2026. Lower is better; green meets Google's "good" threshold. This describes the sites that use each technology, not the technology's own overhead.
Sites that switched
Domains that dropped one technology and adopted the other within about a year, data nobody else gives away free.
Twitter Ads to Yandex.Direct
| Domain | When |
|---|---|
| vostoch.ru | Dec 2025 |