What powers iponz.govt.nz?
Last seen Jun 2026 · 12 technologies across 6 categories
Analytics
Google Analytics
since Aug 2018
Hotjar
since Jun 2021
JavaScript libraries
Miscellaneous
Open Graph
since Sep 2022
PWA
since Aug 2022
Security
Tag managers
Google Tag Manager
since Aug 2018
Web servers
Nginx
since Sep 2018
Top search keywords
| Keyword | Position | Est. monthly visits |
|---|---|---|
| ip intellectual property | #62 | 770 |
| patent search | #10 | 250 |
| patent search | #10 | 250 |
| trademark search | #44 | 230 |
| trademark check | #69 | 170 |
| copyright | #54 | 160 |
| patent | #36 | 160 |
| patent | #36 | 160 |
| trademark office search | #34 | 100 |
| new zealand trademark search | #1 | 64 |
| new zealand tm search | #1 | 64 |
| patent office nz | #1 | 33 |
| patent office nz | #1 | 33 |
| how to trademark a name | #42 | 31 |
| iponz | #1 | 27 |
| look up trademarks | #43 | 23 |
| tapu | #10 | 21 |
| trademark logo | #71 | 21 |
| us trademark lookup | #79 | 21 |
| patent and trademark office search | #75 | 21 |
| patent and trademark office search | #75 | 21 |
| trademark office | #43 | 17 |
| ip search | #98 | 17 |
| patents | #23 | 16 |
| trademark office new zealand | #1 | 15 |
The site's top keywords in Google (US), with the visits each one is estimated to bring per month.
Top backlinks
Top links pointing at the site, one per source domain, strongest first. The anchor text opens the page carrying the link.
Audience
- 92% desktop
- 8% phone
New Zealand
Australia
United States
India
Countries where the site has Chrome traffic, strongest markets first.
Open Page Rank
6.26 / 10 · ranked #92,000 of all domains
308 referring domains · OpenPageRank
Search traffic
3,400 est. monthly organic visits (US)
1,393 keywords in Google's top 30
Core Web Vitals
| LCP | 1.5 s |
| INP | 50 ms |
| CLS | 0.1 |
| TTFB | 900 ms |
Real user p75, Chrome UX Report, Jun 2026.
Page
- Language: English (New Zealand)
- CDN: Incapsula
- Weight: 1.8 MB · 47 requests
- Structured data: OpenGraph, Twitter Cards
Homepage as crawled by the HTTP Archive, Jul 2026.
Subdomains
| Host | Techs |
|---|---|
| app.iponz.govt.nz | 12 |
| www.iponz.govt.nz | 12 |