What powers theblurb.com.au?

Last seen Aug 2026 · 21 technologies across 13 categories

Advertising

Google AdSense
since Jan 2019

Analytics

Facebook Pixel v2.9.373
since Jul 2021

CMS

WordPress v7.0.3
since Jan 2019

Databases

MySQL
since Jan 2019

JavaScript frameworks

AMP
since Jan 2023

JavaScript libraries

core-js v3.32.2
since Sep 2021
jQuery v3.7.1
since Jan 2019
jQuery Migrate v3.4.1
since Jan 2019
Slick
since Jan 2019

Marketing automation

MailChimp
since Mar 2021

Miscellaneous

Open Graph
since Sep 2022
RSS
since Dec 2022

Performance

Priority Hints
since Aug 2023

Programming languages

PHP
since Jan 2019

Security

reCAPTCHA
since Apr 2022

Web servers

Apache HTTP Server
since Jan 2019

WordPress plugins

EmbedPlus
since Mar 2022
MailChimp for WordPress
since Mar 2022
Site Kit v1.184.0
since Jul 2021
SiteOrigin Widgets Bundle
since Mar 2022
Yoast SEO v28.1
since Jan 2019

AI Crawlers

No robots.txt, so all AI crawlers are allowed by default. Checked Sep 2026.

  • robots.txt not found
  • llms.txt not found
  • ai.txt not found

See who blocks each AI crawler across the web

AI Crawlers

No robots.txt, all AI crawlers allowed

Full breakdown

Audience

  • 67% phone
  • 33% desktop
  • Australia

Where the site's Chrome visitors come from, largest estimated audience first.

Open Page Rank

3.44 / 10 · ranked #962,383 of all domains

34 referring domains · OpenPageRank

Core Web Vitals

LCP1.8 s
INP50 ms
CLS0.05
TTFB1100 ms

Real user p75, Chrome UX Report, Aug 2026.

Page

  • Language: English (United States)
  • Weight: 1.3 MB · 89 requests
  • WordPress theme: newsmatic · all themes
  • Structured data: JSON-LD, Microdata, OpenGraph, Twitter Cards

Homepage as crawled by the HTTP Archive, Sep 2026.

Organisation

  • The Blurb
  • Country: Australia

From Wikidata (CC0).

Infrastructure

  • Hosted on Oracle Cloud (116.90.51.85)
  • DNS: digitalpacific.com.au
  • Email: mailcluster.com.au
  • Email security: no SPF record, no DMARC record
  • SSL: Let's Encrypt, RSA 2048, expires Nov 2026
  • Common Crawl link graph: rank 631,399, 2 hosts

DNS records as swept Sep 2026, certificate as seen Sep 2026. How the web is hosted

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