What powers trustpilot.com?
Last seen Jun 2026 · 112 technologies across 41 categories
A/B Testing
Google Optimize
since Jun 2021
Advertising
AdRoll
since Nov 2019
Google Ads
since Dec 2022
Microsoft Advertising
since Feb 2021
Twitter Ads
since May 2021
Analytics
Alexa Certified Site Metrics
since Oct 2021
Amplitude
since Oct 2018
Branch
since Aug 2022
Dreamdata
since Feb 2022
Google Ads Conversion Tracking
since Jul 2021
Google Analytics
since Aug 2018
Hotjar
since Jun 2018
HubSpot Analytics
since Feb 2021
Linkedin Insight Tag
since Feb 2021
Matomo
since Aug 2018
Matomo Analytics
since Aug 2020
Microsoft Clarity
since Dec 2021
New Relic
since Jun 2018
TikTok Pixel
since Oct 2022
VWO
since Aug 2018
Authentication
Google Sign-in
since Apr 2023
Blogs
Medium
since Aug 2022
Caching
Varnish
since Oct 2018
CDN
Amazon CloudFront
since May 2018
Amazon S3
since Aug 2018
cdnjs
since Oct 2023
Cloudflare
since Oct 2018
Fastly
since Apr 2019
Google Hosted Libraries
since Feb 2022
jQuery CDN
since Feb 2022
jsDelivr
since Aug 2022
Unpkg
since Oct 2022
CMS
Contentful
since Aug 2018
Cookie compliance
AdRoll CMP System
since Jul 2021
HubSpot Cookie Policy Banner
since Apr 2022
OneTrust
since Aug 2020
CRM
Salesforce Desk
since Apr 2025
Customer data platform
Segment
since Jun 2018
Digital asset management
Frontify
since Apr 2023
Documentation
Ecommerce
Cart Functionality
since Oct 2020
Editors
Font scripts
Google Font API
since Jul 2018
Issue trackers
JavaScript frameworks
JavaScript libraries
Choices
since Feb 2021
FingerprintJS
since Jan 2019
LazySizes
since Apr 2023
Swiper
since Jul 2023
Twitter typeahead.js
since Aug 2018
Live Chat
Load balancers
Amazon ALB
since Sep 2021
Marketing automation
HubSpot
since Aug 2018
Miscellaneous
Babel
since Mar 2020
DocuSign
since Sep 2023
Google Code Prettify
since Apr 2019
HTTP/3
since Apr 2025
LottieFiles
since Oct 2022
Open Graph
since Sep 2022
parcel
since Aug 2023
Prism
since Apr 2023
PWA
since Aug 2022
RSS
since Jan 2023
SWC
since Aug 2023
Webpack
since Jul 2018
PaaS
Amazon Web Services
since Jan 2019
Page builders
Webflow
since Mar 2021
Payment processors
Performance
Priority Hints
since Mar 2025
Programming languages
Node.js
since Aug 2018
Reverse proxies
Reviews
Trustpilot
since Apr 2021
Search engines
Algolia
since Aug 2022
Security
Static site generator
Tag managers
Google Tag Manager
since Jun 2018
UI frameworks
Video players
Wistia
since Jul 2021
Web frameworks
Microsoft ASP.NET
since Mar 2023
Web servers
OpenResty
since Mar 2021
Webmail
Apple iCloud Mail
since Jan 2023
Google Workspace
since Aug 2022
Widgets
Top search keywords
| Keyword | Position | Est. monthly visits |
|---|---|---|
| trustpilot | #1 | 41,000 |
| reviews | #2 | 39,900 |
| goodreads website | #5 | 38,600 |
| freetaxusa | #6 | 33,800 |
| priceline | #8 | 33,100 |
| fragrantica | #3 | 26,900 |
| temu | #16 | 26,300 |
| hurr | #7 | 21,100 |
| surfmine | #2 | 17,800 |
| gunbroker | #5 | 17,200 |
| rate my professor | #11 | 16,700 |
| klarna | #8 | 16,200 |
| faire | #3 | 16,100 |
| therealreal | #7 | 15,800 |
| carid | #2 | 13,400 |
| books and million | #7 | 12,900 |
| nfm | #4 | 12,200 |
| truist | #15 | 11,400 |
| jared | #4 | 10,900 |
| brilliant earth | #6 | 10,200 |
| abebooks | #6 | 10,200 |
| the good feet store | #3 | 9,900 |
| nfm furniture | #8 | 8,900 |
| motley fool | #3 | 8,800 |
| barnes and noble | #37 | 8,600 |
The site's top keywords in Google (US), with the visits each one is estimated to bring per month.
Top backlinks
Top links pointing at the site, one per source domain, strongest first. The anchor text opens the page carrying the link.
Audience
- 67% phone
- 30% desktop
- 2% tablet
Nigeria
Denmark
United States
Germany
United Kingdom
France
Countries where the site has Chrome traffic, strongest markets first.
Open Page Rank
9.14 / 10 · ranked #158 of all domains
61,397 referring domains · OpenPageRank
Search traffic
4,788,100 est. monthly organic visits (US)
791,788 keywords in Google's top 30
Core Web Vitals
| LCP | 1.1 s |
| INP | 150 ms |
| CLS | 0 |
| TTFB | 400 ms |
Real user p75, Chrome UX Report, Jun 2026.
Page
- Language: English (United States)
- CDN: Cloudflare
- Weight: 5.6 MB · 127 requests
Homepage as crawled by the HTTP Archive, Jul 2026.
Subdomains
| Host | Techs |
|---|---|
| pl.business.trustpilot.com | 50 |
| ch.business.trustpilot.com | 49 |
| ca.business.trustpilot.com | 48 |
| marketing.trustpilot.com | 48 |
| br.business.trustpilot.com | 44 |
| pt.business.trustpilot.com | 44 |
| no.business.trustpilot.com | 42 |
| campaigns.trustpilot.com | 41 |
| at.business.trustpilot.com | 39 |
| fr-be.business.trustpilot.com | 39 |
| nl-be.business.trustpilot.com | 39 |
| au.business.trustpilot.com | 38 |
| de.business.trustpilot.com | 38 |
| es.business.trustpilot.com | 38 |
| it.business.trustpilot.com | 38 |
| business.trustpilot.com | 36 |
| dk.business.trustpilot.com | 36 |
| fr.business.trustpilot.com | 36 |
| ie.business.trustpilot.com | 36 |
| nl.business.trustpilot.com | 36 |
| nz.business.trustpilot.com | 36 |
| se.business.trustpilot.com | 36 |
| uk.business.trustpilot.com | 36 |
| help.trustpilot.com | 33 |
Full technology history →
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