What powers backpackers.com?

Last seen Oct 2026 · 32 technologies across 18 categories

Analytics

Google Analytics
since Jun 2018
Hotjar
since Jun 2018
Matomo Analytics
since Aug 2017

CDN

Cloudflare
since Feb 2018

CMS

WordPress
since Aug 2017

Databases

MySQL
since Jun 2018

Email

Google Workspace
since Aug 2022

Font scripts

Google Font API
since Aug 2017

Hosting

WordPress Multisite
since Sep 2025
WP Engine
since May 2019

JavaScript Libraries

Dojo v1
since Jul 2018
jQuery v3.7.1
since Aug 2017
jQuery Migrate v3.4.1
since Jun 2019
jQuery UI v1.13.3
since Jun 2018
Splide
since Sep 2025
Underscore.js v1.13.7
since Jan 2019

Marketing automation

MailChimp
since Sep 2025

Miscellaneous

Open Graph
since Sep 2022
RSS
since Sep 2025

Page builders

WordPress Block Editor
since Sep 2025

Performance

Priority Hints
since Sep 2025

Programming languages

PHP
since Jun 2018

Security

Cloudflare Bot Management
since Sep 2025

UI frameworks

Bootstrap v3.3.7
since Jun 2018

Widgets

AddThis
since Oct 2017
Facebook
since Jun 2018

WordPress plugins

Kadence WP Blocks
since Sep 2025
MailChimp for WordPress v4.14.1
since Sep 2025
RankMath SEO
since Sep 2025
Site Kit v1.189.0
since Sep 2025
TablePress
since Sep 2025

WordPress themes

Kadence WP Kadence v1.3.6
since Sep 2025

AI Crawlers

Doesn't name any of the 33 AI crawlers we track in its robots.txt. Catch-all rules (User-agent: *) restrict some paths for every crawler, AI or not. Checked Oct 2026.

  • robots.txt found
  • llms.txt not found
  • ai.txt not found

See who blocks each AI crawler across the web

AI Crawlers

No AI crawlers blocked

Full breakdown

Audience

  • 64% phone
  • 36% desktop
  • United Kingdom
  • United States
  • Canada

Where the site's Chrome visitors come from, largest estimated audience first.

Open Page Rank

3.30 / 10 · ranked #1,126,829 of all domains

66 referring domains · OpenPageRank

Search traffic

5,500 est. monthly organic visits (US)

3,692 keywords in Google's top 30

Core Web Vitals

LCP1.6 s
INP50 ms
CLS0
TTFB1100 ms

Real user p75, Chrome UX Report, Oct 2026.

Page

  • Language: English (United States)
  • CDN: Cloudflare
  • Weight: 1.1 MB · 50 requests
  • WordPress theme: kadence · all themes
  • Structured data: JSON-LD, Microdata, OpenGraph, Twitter Cards

Homepage as crawled by the HTTP Archive, Oct 2026.

Organisation

  • Backpackers.com

From the homepage's own structured data (Oct 2026).

Infrastructure

DNS records as swept Oct 2026, certificate as seen Oct 2026. How the web is hosted

Subdomains

HostTechs
backpackers.com 25
www.backpackers.com 14

Full technology history →
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