Google Tag Manager vs TagCommander

Head-to-head usage across the sites we track.

9,931,742
websites
vs
722
websites, to Oct 2021

Detections for TagCommander end in Oct 2021. The fingerprint catalog behind our crawls no longer carries that technology as its own entry, usually because it was retired or split into more specific ones, so its figure is the last recorded and is not directly comparable with a currently tracked technology.

Top sites by authority

Google Tag Manager · TagCommander · how many of each technology's sites sit in the web's highest authority tiers

Open Page Rank 9+ 205 0
Open Page Rank 8+ 4,731 0
Open Page Rank 7+ 25,209 0
Open Page Rank 6+ 55,547 0
Open Page Rank 5+ 105,235 0

Open Page Rank scores 0 to 10 from the open web link graph; 9+ covers only a few hundred domains worldwide.

By country

Google Tag Manager · TagCommander · share of sites in each country using one or the other

United States 888,125 129
India 331,986 83
Japan 317,322 69
United Kingdom 310,976 120
Brazil 308,826 75
Germany 266,066 124
France 237,204 176
Canada 236,747 122

Audience countries from the Chrome UX Report, top markets of either technology.

Real user performance

Metric Google Tag Manager TagCommander
LCP 2 s 2 s
INP 75 ms 125 ms
CLS 0 0
TTFB 900 ms 800 ms

Median site's p75 values from the Chrome UX Report, Aug 2026. Lower is better; green meets Google's "good" threshold. This describes the sites that use each technology, not the technology's own overhead.

All Google Tag Manager sites · All TagCommander sites

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