Prebid vs Twitter Ads

Head-to-head usage across the sites we track.

158,699
websites
vs
649,622
websites

Top sites by authority

Prebid · Twitter Ads · how many of each technology's sites sit in the web's highest authority tiers

Open Page Rank 9+ 51 100
Open Page Rank 8+ 782 1,622
Open Page Rank 7+ 3,084 5,814
Open Page Rank 6+ 5,604 10,220
Open Page Rank 5+ 8,857 16,382

Open Page Rank scores 0 to 10 from the open web link graph; 9+ covers only a few hundred domains worldwide.

By country

Prebid · Twitter Ads · share of sites in each country using one or the other

United States 51,524 69,081
Japan 10,670 80,085
United Kingdom 26,466 32,682
Canada 27,256 26,321
India 18,665 33,070
Germany 18,621 19,085
France 16,416 21,110
Spain 15,424 21,889

Audience countries from the Chrome UX Report, top markets of either technology.

Real user performance

Metric Prebid Twitter Ads
LCP 1.8 s 1.8 s
INP 100 ms 75 ms
CLS 0.05 0
TTFB 700 ms 700 ms

Median site's p75 values from the Chrome UX Report, Sep 2026. Lower is better; green meets Google's "good" threshold. This describes the sites that use each technology, not the technology's own overhead.

Sites that switched

Domains that dropped one technology and adopted the other within about a year, data nobody else gives away free.

All Prebid sites · All Twitter Ads sites

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