What powers crest.com?
Last seen Jun 2026 · 58 technologies across 30 categories
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Top search keywords
| Keyword | Position | Est. monthly visits |
|---|---|---|
| toothpaste | #1 | 27,500 |
| crest pro health toothpaste | #1 | 4,500 |
| healthy gums | #1 | 4,100 |
| crest dental whitening strips | #5 | 3,500 |
| can toothpaste expire | #1 | 3,000 |
| crest mouthwash | #1 | 2,500 |
| crest gum detoxify | #1 | 2,500 |
| crest pro health mouthwash | #1 | 1,600 |
| crest pro health | #1 | 1,600 |
| scope mouthwash | #1 | 1,600 |
| crest pro-health multi-protection mouthwash | #1 | 1,200 |
| crest whitening strips | #2 | 1,200 |
| crest white strips | #2 | 1,200 |
| does toothpaste expire | #3 | 1,200 |
| ptyalism | #2 | 1,100 |
| toothpaste for sensitive teeth | #5 | 950 |
| gum health toothpaste | #1 | 880 |
| stannous fluoride toothpaste | #2 | 880 |
| healthy gums vs unhealthy gums | #1 | 820 |
| crest pro health advanced toothpaste | #1 | 730 |
| how to use whitening strips | #1 | 730 |
| how to use crest 3d white strips | #1 | 730 |
| can teething cause a temperature | #5 | 690 |
| crest dental whitening strips | #11 | 670 |
| crest toothpaste | #8 | 650 |
The site's top keywords in Google (US), with the visits each one is estimated to bring per month.
Top backlinks
Top links pointing at the site, one per source domain, strongest first. The anchor text opens the page carrying the link.
Audience
- 86% phone
- 11% desktop
- 3% tablet
United States
Canada
Egypt
Nigeria
India
Japan
Countries where the site has Chrome traffic, strongest markets first.
Open Page Rank
6.46 / 10 · ranked #78,042 of all domains
502 referring domains · OpenPageRank
Search traffic
141,000 est. monthly organic visits (US)
18,134 keywords in Google's top 30
Core Web Vitals
| LCP | 2 s |
| INP | 125 ms |
| CLS | 0.05 |
| TTFB | 1000 ms |
Real user p75, Chrome UX Report, Jun 2026.
Page
- Language: English (United States)
- CDN: Microsoft Azure
- Weight: 3.1 MB · 69 requests
- Structured data: JSON-LD, OpenGraph
Homepage as crawled by the HTTP Archive, Jul 2026.
Subdomains
| Host | Techs |
|---|---|
| news.crest.com | 39 |
| crest.com | 19 |
| ca.crest.com | 17 |
| www.crest.com | 8 |