What powers herschel.com?
Last seen Jun 2026 · 79 technologies across 32 categories
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Top search keywords
| Keyword | Position | Est. monthly visits |
|---|---|---|
| herschel supply backpack | #1 | 13,800 |
| herschel | #1 | 9,200 |
| herschel knapsack | #2 | 8,000 |
| herschel supply backpack | #3 | 4,400 |
| herschel knapsack | #4 | 3,300 |
| herschel supply co | #1 | 2,800 |
| herschel knapsack | #6 | 1,700 |
| herschel backpack | #1 | 1,500 |
| herschel supply backpack | #7 | 1,200 |
| herschel anti theft backpack | #1 | 730 |
| duffle bag | #4 | 730 |
| herschel little america | #2 | 710 |
| herschel supply backpack | #9 | 680 |
| totes | #4 | 600 |
| passport holder | #4 | 540 |
| passport holder | #4 | 540 |
| tech backpack | #2 | 540 |
| herschel backpack | #3 | 480 |
| herschel duffle bag | #2 | 360 |
| herschel classic backpack | #1 | 330 |
| tote | #6 | 310 |
| herschel little america | #4 | 290 |
| herschel luggage | #1 | 290 |
| 24 liter backpack | #1 | 270 |
| herschel supply co backpack | #2 | 240 |
The site's top keywords in Google (US), with the visits each one is estimated to bring per month.
Top backlinks
Top links pointing at the site, one per source domain, strongest first. The anchor text opens the page carrying the link.
Audience
- 68% phone
- 31% desktop
- 1% tablet
United States
Canada
Mexico
Philippines
Singapore
Israel
Countries where the site has Chrome traffic, strongest markets first.
Open Page Rank
5.68 / 10 · ranked #138,302 of all domains
321 referring domains · OpenPageRank
Search traffic
86,200 est. monthly organic visits (US)
20,420 keywords in Google's top 30
Core Web Vitals
| LCP | 1.6 s |
| INP | 150 ms |
| CLS | 0 |
| TTFB | 500 ms |
Real user p75, Chrome UX Report, Jun 2026.
Page
- Language: English
- CDN: Cloudflare
- Weight: 6.7 MB · 490 requests
- Structured data: JSON-LD, OpenGraph, Twitter Cards
Homepage as crawled by the HTTP Archive, Jul 2026.
Subdomains
| Host | Techs |
|---|---|
| herschel.com | 43 |
| www.herschel.com | 42 |
| shop.herschel.com | 36 |
| intl.herschel.com | 34 |
| returns.herschel.com | 13 |
Full technology history →
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Recent changes
- detected APPLOVIN Apr 2026
- dropped Nginx Jan 2026
- dropped OpenResty Jan 2026
- detected Cloudflare Bot Management Dec 2025
- dropped Cloudflare Bot Management Nov 2025
- dropped lit-element Nov 2025
- dropped lit-html Nov 2025
- detected lit-element Aug 2025
- detected lit-html Aug 2025