What powers nykaa.com?
Last seen Jun 2026 · 63 technologies across 26 categories
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Top search keywords
| Keyword | Position | Est. monthly visits |
|---|---|---|
| nykaa fashion | #2 | 1,100 |
| arth | #81 | 630 |
| burgundy color | #13 | 600 |
| short hair styles for ladies | #21 | 570 |
| colourpop cosmetics | #17 | 430 |
| short hair cuts women | #21 | 430 |
| short hair cuts for ladies | #25 | 390 |
| nude women | #85 | 350 |
| laneige | #36 | 350 |
| nykaa india | #1 | 300 |
| cerave moisturizing cream | #56 | 280 |
| anomaly | #64 | 260 |
| hair color highlights brown | #17 | 260 |
| beauty of joseon | #30 | 230 |
| hairstyles with layer cut | #40 | 230 |
| hush puppies | #91 | 210 |
| how to make aloe vera gel | #2 | 190 |
| yves saint laurent libre | #51 | 190 |
| female short hairstyles | #20 | 180 |
| mac cosmetics | #47 | 170 |
| mac cosmetics | #45 | 170 |
| simple | #93 | 160 |
| krishna s | #55 | 160 |
| dior sauvage | #54 | 160 |
| micellar water | #96 | 140 |
The site's top keywords in Google (US), with the visits each one is estimated to bring per month.
Top backlinks
Top links pointing at the site, one per source domain, strongest first. The anchor text opens the page carrying the link.
Audience
- 100% desktop
India
Countries where the site has Chrome traffic, strongest markets first.
Open Page Rank
7.02 / 10 · ranked #38,667 of all domains
716 referring domains · OpenPageRank
Search traffic
46,000 est. monthly organic visits (US)
89,041 keywords in Google's top 30
Core Web Vitals
| LCP | 1 s |
| INP | 50 ms |
| CLS | 0.05 |
| TTFB | 300 ms |
Real user p75, Chrome UX Report, Jun 2026.
Page
- Language: English
- CDN: Akamai
- Weight: 1.8 MB · 74 requests
Homepage as crawled by the HTTP Archive, Jul 2026.
Subdomains
| Host | Techs |
|---|---|
| stores.nykaa.com | 19 |
| nykaa-widgets.nykaa.com | 18 |
| support.nykaa.com | 18 |
| www.nykaa.com | 18 |
| seller.nykaa.com | 17 |
| api.nykaa.com | 14 |
| survey.nykaa.com | 13 |
| affiliate.nykaa.com | 12 |
| cdn.nykaa.com | 12 |
| careers.nykaa.com | 11 |
| dispute.nykaa.com | 11 |
| mylogin.nykaa.com | 11 |
| newhrms.nykaa.com | 11 |
| adselfservice.nykaa.com | 10 |
| servicedesk.nykaa.com | 10 |
| vendorhelpdesk.nykaa.com | 10 |
| vendorsupport.nykaa.com | 10 |
| nykaatv-web.nykaa.com | 6 |
Full technology history →
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Recent changes
- dropped jQuery UI May 2026
- dropped Tiny Slider May 2026
- detected CleverTap Oct 2025
- detected Microsoft Clarity Sep 2025