What powers pantene.com?

Last seen Jun 2026 · 36 technologies across 19 categories

Advertising

theTradeDesk
since May 2022

Analytics

Crazy Egg
since Aug 2018
Facebook Pixel v2.9.338
since Apr 2022
Google Analytics
since Jun 2018

CDN

Azure CDN
since Oct 2019
Cloudflare
since Feb 2026
Unpkg
since May 2025

CMS

Contentful
since Jan 2019

Content curation

Bazaarvoice Curation
since Feb 2026

Cookie compliance

OneTrust
since Aug 2020

Customer data platform

Lytics v3.1.5
since Oct 2021
PriceSpider v2.33.3
since Oct 2021
Rudderstack
since May 2025

JavaScript frameworks

GSAP
since Apr 2022
Next.js v16.2.5
since Oct 2019
React
since Jan 2019
styled-components v5.3.11
since Jul 2021

JavaScript Libraries

core-js v3.32.2
since Sep 2021
crypto-js
since May 2022
jQuery v3.3.1
since Jun 2018
Modernizr v1.7
since Jun 2018
Swiper
since Dec 2025

Load balancers

Azure Front Door
since Jul 2023

Miscellaneous

Azure Edge Network
since Jul 2023
Webpack
since Aug 2018

Operating Systems

Windows Server
since Jun 2018

PaaS

Azure
since Oct 2021

Programming languages

Node.js
since Oct 2019

Security

Cloudflare Bot Management
since Feb 2026
HSTS
since Sep 2022

Static Site Generator

Gatsby v2.15.5
since Feb 2019

Tag managers

Google Tag Manager
since Apr 2018

Web Frameworks

Microsoft ASP.NET
since Apr 2018

Web Servers

IIS
since Apr 2018
Microsoft HTTPAPI v2.0
since Jan 2019

Top search keywords

KeywordPositionEst. monthly visits
pantene hair conditioner #1 2,500
pantene hair conditioner #3 790
pantene leave in conditioner #1 670
biotin and hair growth #7 460
pantene pro-v smooth & sleek shampoo #1 400
pantene hair conditioner #5 380
pantene pro v #2 360
pantene pro v shampoo #1 270
biotin #71 260
pantene 10 in 1 #1 230
pantene rose water shampoo #1 200
pantene volume #1 200
pantene keratin #2 190
pantene color shampoo #1 180
pantene pro v conditioner #1 160
pantene curly hair #1 160
pantene hair #1 150
pantene biotin #1 150
pantene gold series shampoo #1 130
pantene gold #1 130
is pantene cruelty free #1 130
patene #1 120
pantene moisture conditioner #1 120
pantene hair loss #1 120
pantene curls shampoo #1 120

The site's top keywords in Google (US), with the visits each one is estimated to bring per month.

Top backlinks

Top links pointing at the site, one per source domain, strongest first. The anchor text opens the page carrying the link.

Audience

  • 81% phone
  • 17% desktop
  • 2% tablet
  • Pakistan
  • United States
  • India
  • Germany
  • United Kingdom
  • Brazil

Countries where the site has Chrome traffic, strongest markets first.

Open Page Rank

5.69 / 10 · ranked #137,466 of all domains

312 referring domains · OpenPageRank

Search traffic

32,700 est. monthly organic visits (US)

10,709 keywords in Google's top 30

Core Web Vitals

LCP3.4 s
INP725 ms
CLS0.25
TTFB800 ms

Real user p75, Chrome UX Report, Jun 2026.

Page

  • Language: English (United States)
  • CDN: Microsoft Azure
  • Weight: 10.3 MB · 212 requests
  • Structured data: JSON-LD, Twitter Cards

Homepage as crawled by the HTTP Archive, Jul 2026.

Subdomains

HostTechs
pantene.com 27
14daychallenge.pantene.com 10
hairadvisor.pantene.com 10
www.pantene.com 7

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