What powers sofi.com?
Last seen Jun 2026 · 81 technologies across 34 categories
A/B Testing
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since Jun 2018
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since Aug 2020
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since Feb 2021
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since Sep 2021
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since Nov 2021
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since Jan 2022
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since Feb 2022
Unpkg
since Oct 2025
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since Aug 2022
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since Apr 2018
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since Aug 2022
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since Nov 2022
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Q4
since Apr 2022
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MySQL
since Jun 2018
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since Jun 2018
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Top search keywords
| Keyword | Position | Est. monthly visits |
|---|---|---|
| sofi stock | #3 | 118,700 |
| sofi bank | #1 | 27,500 |
| high yield savings account calculator | #1 | 18,400 |
| login sofi | #1 | 15,000 |
| sofi customer service | #1 | 12,300 |
| sofi high yield savings | #1 | 10,100 |
| sofi mortgage calculator | #2 | 9,800 |
| heloc loan | #2 | 9,800 |
| sofi login | #2 | 8,000 |
| investment calculator | #9 | 6,800 |
| us national average income | #3 | 5,900 |
| annual percentage yield calculator | #3 | 5,900 |
| median income united states | #3 | 5,900 |
| sofi personal loan | #2 | 5,400 |
| best personal loans | #3 | 4,800 |
| login sofi | #3 | 4,800 |
| sofi careers | #1 | 4,500 |
| how to make money fast | #4 | 4,400 |
| average annual salary in us | #1 | 4,100 |
| us national average salary | #2 | 4,000 |
| sofi mortgage calculator | #4 | 4,000 |
| hysa | #4 | 4,000 |
| sofi customer service | #3 | 3,900 |
| sofi customer service number | #1 | 3,700 |
| sofi savings account | #1 | 3,700 |
The site's top keywords in Google (US), with the visits each one is estimated to bring per month.
Top backlinks
Top links pointing at the site, one per source domain, strongest first. The anchor text opens the page carrying the link.
Audience
- 51% desktop
- 49% phone
United States
Hong Kong SAR China
Puerto Rico
Guam
U.S. Virgin Islands
American Samoa
Countries where the site has Chrome traffic, strongest markets first.
Open Page Rank
8.17 / 10 · ranked #5,427 of all domains
5,278 referring domains · OpenPageRank
Search traffic
1,178,500 est. monthly organic visits (US)
286,281 keywords in Google's top 30
Core Web Vitals
| LCP | 3 s |
| INP | 125 ms |
| CLS | 0.05 |
| TTFB | 1100 ms |
Real user p75, Chrome UX Report, Jun 2026.
Page
- Language: English
- CDN: Cloudflare
- Weight: 4.1 MB · 238 requests
- WordPress theme: sofi-v4 (child: sofi-wp-baby) · all themes
- Structured data: JSON-LD, OpenGraph, Twitter Cards
Homepage as crawled by the HTTP Archive, Jul 2026.
Subdomains
| Host | Techs |
|---|---|
| www.sofi.com | 40 |
| lo.sofi.com | 31 |
| login.sofi.com | 29 |
| gige.sofi.com | 26 |
| sfyf.sofi.com | 24 |
| applymortgage.sofi.com | 23 |
| sofietyblog.sofi.com | 23 |
| oc-homeloans.sofi.com | 22 |
| investors.sofi.com | 21 |
| sofietyinfo.sofi.com | 20 |
| wkly-tgif.sofi.com | 20 |
| etfs.sofi.com | 16 |
| support.sofi.com | 13 |
| samsungmoneysupport.sofi.com | 6 |
Full technology history →
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Recent changes
- dropped PWA Feb 2026
- dropped Impact Jan 2026
- detected Unpkg Oct 2025
- detected web-vitals Oct 2025
- detected Impact Aug 2025