What powers switchbacktravel.com?
Last seen Jun 2026 · 26 technologies across 16 categories
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Top search keywords
| Keyword | Position | Est. monthly visits |
|---|---|---|
| touring checklist | #2 | 1,600 |
| best waterproof hiking boots | #1 | 1,300 |
| queenstown otago | #5 | 1,300 |
| duffel roller bag | #3 | 1,200 |
| best mtb brands | #1 | 1,100 |
| best waterproof hiking shoes | #1 | 1,000 |
| hiking boots reviews | #4 | 800 |
| great travel backpack | #8 | 730 |
| best mtb bike brands | #2 | 580 |
| best snow ski gloves | #2 | 540 |
| duffle bag suitcase with wheels | #6 | 500 |
| best ski bindings | #1 | 490 |
| dark canyon wilderness utah | #1 | 490 |
| best footwear for hiking | #6 | 460 |
| best ski jacket brands | #1 | 440 |
| best backpacking backpacks | #2 | 440 |
| snow ski backpack | #4 | 440 |
| best gps devices for hiking | #1 | 400 |
| top hiking gps | #1 | 400 |
| top gps watches | #1 | 400 |
| best winter coat brands | #1 | 370 |
| boots good for winter | #6 | 340 |
| best climbing pants | #1 | 300 |
| good camera for backpacking | #1 | 300 |
| best goose down jackets | #2 | 290 |
The site's top keywords in Google (US), with the visits each one is estimated to bring per month.
Top backlinks
Top links pointing at the site, one per source domain, strongest first. The anchor text opens the page carrying the link.
Audience
- 56% phone
- 42% desktop
- 2% tablet
United States
New Zealand
Denmark
Norway
India
Japan
Countries where the site has Chrome traffic, strongest markets first.
Open Page Rank
5.03 / 10 · ranked #243,540 of all domains
285 referring domains · OpenPageRank
Search traffic
88,100 est. monthly organic visits (US)
60,127 keywords in Google's top 30
Core Web Vitals
| LCP | 1.6 s |
| INP | 75 ms |
| CLS | 0 |
| TTFB | 900 ms |
Real user p75, Chrome UX Report, Jun 2026.
Page
- Language: English
- CDN: Cloudflare
- Weight: 3.0 MB · 103 requests
- Structured data: OpenGraph
Homepage as crawled by the HTTP Archive, Jul 2026.
Full technology history →
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Recent changes
- detected Cloudflare Bot Management Jun 2026
- detected Google Publisher Tag Feb 2026
- dropped MailChimp Dec 2025
- detected Cloudflare Browser Insights Nov 2025
- dropped New Relic Nov 2025
- detected Snowplow Analytics Oct 2025
- dropped Google Publisher Tag Sep 2025