Technology history for theupside.com

2026 6 added · 5 dropped · 1 switched

• added Google Cloud Jun 2026 · IaaS
• added Google Cloud CDN Jun 2026 · CDN
• dropped Amazon ALB May 2026 · Load balancers
• dropped Amazon Web Services May 2026 · PaaS
• added Microsoft Advertising May 2026 · Advertising
• switched Ahoy → Microsoft Clarity May 2026 · Analytics
• added Klaviyo Forms Apr 2026 · Form builders
• dropped Ruby Apr 2026 · Programming languages
• dropped Ruby on Rails Apr 2026 · Web frameworks
• dropped Mailgun Mar 2026 · Email
• added EqualWeb Feb 2026 · Accessibility
• added Nagich Feb 2026 · Accessibility

2025 9 added

• added Ahoy Dec 2025 · Analytics
• added Amazon ALB Dec 2025 · Load balancers
• added Amazon Web Services Dec 2025 · PaaS
• added Ruby Dec 2025 · Programming languages
• added Ruby on Rails Dec 2025 · Web frameworks
• added Cloudflare Browser Insights Nov 2025 · RUM
• added Swiper Jun 2025 · JavaScript libraries
• added Facebook Pixel Feb 2025 · Analytics
• added HSTS Jan 2025 · Security

2024 10 added · 6 dropped

• dropped HSTS Dec 2024 · Security
• dropped Splide Dec 2024 · JavaScript libraries
• added Splide Oct 2024 · JavaScript libraries
• dropped Amplitude Jun 2024 · Analytics
• added Cloudflare Bot Management Jun 2024 · Security
• added Shogun Frontend Apr 2024 · Ecommerce frontends
• dropped Ahoy Mar 2024 · Analytics
• dropped Ruby Mar 2024 · Programming languages
• dropped Ruby on Rails Mar 2024 · Web frameworks
• added Amplitude Feb 2024 · Analytics
• added Gorgias Feb 2024 · Live chat
• added Mailgun Feb 2024 · Email
• added Ahoy Jan 2024 · Analytics
• added Open Graph Jan 2024 · Miscellaneous
• added Ruby Jan 2024 · Programming languages
• added Ruby on Rails Jan 2024 · Web frameworks

2023 42 added · 13 dropped

• dropped Ahoy Dec 2023 · Analytics
• dropped Apple Pay Dec 2023 · Payment processors
• dropped Ruby Dec 2023 · Programming languages
• dropped Ruby on Rails Dec 2023 · Web frameworks
• added Priority Hints Nov 2023 · Performance
• added Ahoy Oct 2023 · Analytics
• dropped Emarsys Oct 2023 · Marketing automation
• dropped Facebook Pixel Oct 2023 · Analytics
• dropped Google Optimize Oct 2023 · A/B Testing
• dropped Hotjar Oct 2023 · Analytics
• dropped Microsoft Advertising Oct 2023 · Advertising
• dropped Microsoft Clarity Oct 2023 · Analytics
• dropped Pinterest Conversion Tag Oct 2023 · Analytics
• added Ruby Oct 2023 · Programming languages
• added Ruby on Rails Oct 2023 · Web frameworks
• dropped Ahoy Jul 2023 · Analytics
• added Unpkg Jul 2023 · CDN
• added web-vitals Jul 2023 · JavaScript libraries
• added Ahoy May 2023 · Analytics
• added Apple Pay May 2023 · Payment processors
• added BigCommerce May 2023 · Ecommerce
• added Cart Functionality May 2023 · Ecommerce
• added Cloudflare May 2023 · CDN
• added core-js May 2023 · JavaScript libraries
• added Emarsys May 2023 · Marketing automation
• added Emotion May 2023 · JavaScript frameworks
• added Facebook Pixel May 2023 · Analytics
• added Google Analytics May 2023 · Analytics
• added Google Font API May 2023 · Font scripts
• added Google Optimize May 2023 · A/B Testing
• added Google Tag Manager May 2023 · Tag managers
• added Google Workspace May 2023 · Email
• added Hotjar May 2023 · Analytics
• added HSTS May 2023 · Security
• added HTTP/3 May 2023 · Miscellaneous
• added Klaviyo May 2023 · Marketing automation
• added LazySizes May 2023 · JavaScript libraries
• added MailChimp May 2023 · Marketing automation
• added Microsoft Advertising May 2023 · Advertising
• added Microsoft Clarity May 2023 · Analytics
• added Pinterest Conversion Tag May 2023 · Analytics
• added Preact May 2023 · JavaScript libraries
• added Rakuten May 2023 · Affiliate programs
• added Rakuten Advertising May 2023 · Advertising
• added React May 2023 · JavaScript frameworks
• added Segment Consent Manager May 2023 · Cookie compliance
• added Shogun Page Builder May 2023 · Page builders
• added styled-components May 2023 · JavaScript frameworks
• added Webpack May 2023 · Miscellaneous
• added ZURB Foundation May 2023 · UI frameworks
• added Rakuten Apr 2023 · Affiliate programs
• added Rakuten Advertising Apr 2023 · Advertising
• dropped YouTube Apr 2023 · Video players
• added Shogun Page Builder Mar 2023 · Page builders
• added YouTube Feb 2023 · Video players

2022 33 added · 3 dropped

• dropped Ahoy Dec 2022 · Analytics
• dropped Cloudflare Network Error Logging Dec 2022 · Issue trackers
• added HSTS Sep 2022 · Security
• added HTTP/3 Sep 2022 · Miscellaneous
• added Ahoy Aug 2022 · Analytics
• added Apple Pay Aug 2022 · Payment processors
• added BigCommerce Aug 2022 · Ecommerce
• added Cart Functionality Aug 2022 · Ecommerce
• added Cloudflare Aug 2022 · CDN
• added Cloudflare Network Error Logging Aug 2022 · Issue trackers
• added core-js Aug 2022 · JavaScript libraries
• added Emarsys Aug 2022 · Marketing automation
• added Emotion Aug 2022 · JavaScript frameworks
• added Facebook Pixel Aug 2022 · Analytics
• added Google Analytics Aug 2022 · Analytics
• added Google Font API Aug 2022 · Font scripts
• added Google Optimize Aug 2022 · A/B Testing
• added Google Tag Manager Aug 2022 · Tag managers
• added Google Workspace Aug 2022 · Email
• added Hotjar Aug 2022 · Analytics
• added Klaviyo Aug 2022 · Marketing automation
• added LazySizes Aug 2022 · JavaScript libraries
• added MailChimp Aug 2022 · Marketing automation
• added Microsoft Advertising Aug 2022 · Advertising
• added Microsoft Clarity Aug 2022 · Analytics
• added Pinterest Conversion Tag Aug 2022 · Analytics
• added Preact Aug 2022 · JavaScript libraries
• added React Aug 2022 · JavaScript frameworks
• added Segment Consent Manager Aug 2022 · Cookie compliance
• added styled-components Aug 2022 · JavaScript frameworks
• added Webpack Aug 2022 · Miscellaneous
• added ZURB Foundation Aug 2022 · UI frameworks
• dropped Facebook Jun 2022 · Widgets
• added Apple Pay Apr 2022 · Payment processors
• added Cloudflare Network Error Logging Feb 2022 · Issue trackers
• added LazySizes Feb 2022 · JavaScript libraries

2021 23 added · 15 dropped · 2 switched

• dropped Wheelio Dec 2021 · Widgets
• switched Google Analytics Enhanced eCommerce → Ahoy Sep 2021 · Analytics
• added core-js Sep 2021 · JavaScript libraries
• added Wheelio Sep 2021 · Widgets
• added Emarsys Aug 2021 · Personalisation
• added Facebook Aug 2021 · Widgets
• added Facebook Pixel Aug 2021 · Analytics
• added Google Analytics Aug 2021 · Analytics
• added Google Analytics Enhanced eCommerce Aug 2021 · Analytics
• added Google Optimize Aug 2021 · A/B Testing
• added Google Tag Manager Aug 2021 · Tag managers
• added Hotjar Aug 2021 · Analytics
• added Microsoft Advertising Aug 2021 · Advertising
• added Pinterest Conversion Tag Aug 2021 · Analytics
• added Segment Consent Manager Aug 2021 · Cookie compliance
• switched RequireJS → Emotion Jun 2021 · JavaScript frameworks
• added React Jun 2021 · JavaScript libraries
• added styled-components Jun 2021 · Development
• added Webpack Jun 2021 · Miscellaneous
• added ZURB Foundation Jun 2021 · UI frameworks
• dropped jQuery Apr 2021 · JavaScript libraries
• dropped Webpack Mar 2021 · Miscellaneous
• dropped ZURB Foundation Mar 2021 · UI frameworks
• dropped AdRoll Feb 2021 · Advertising
• dropped Facebook Feb 2021 · Widgets
• dropped Font Awesome Feb 2021 · Font scripts
• dropped Google Analytics Feb 2021 · Analytics
• dropped Google Analytics Enhanced eCommerce Feb 2021 · Analytics
• dropped Google Tag Manager Feb 2021 · Tag managers
• dropped Hotjar Feb 2021 · Analytics
• dropped jQuery Migrate Feb 2021 · JavaScript libraries
• dropped jQuery UI Feb 2021 · JavaScript libraries
• added Klaviyo Feb 2021 · Marketing automation
• dropped New Relic Feb 2021 · Analytics
• dropped reCAPTCHA Feb 2021 · Security
• added BigCommerce Jan 2021 · Ecommerce
• added Cart Functionality Jan 2021 · Ecommerce
• added Cloudflare Jan 2021 · CDN
• added Webpack Jan 2021 · Miscellaneous
• added ZURB Foundation Jan 2021 · UI frameworks

2020 1 added

• added AdRoll Dec 2020 · Advertising