What powers vitacost.com?
Last seen Jun 2026 · 39 technologies across 19 categories
A/B Testing
Monetate
since Oct 2023
Advertising
Microsoft Advertising
since Feb 2021
Analytics
Adobe Analytics
since Jun 2018
Dynatrace
since Dec 2024
Google Analytics
since Jun 2018
Pinterest Conversion Tag
since Jun 2023
Quantum Metric
since Oct 2021
Snowplow Analytics
since Oct 2022
TikTok Pixel
since May 2023
CDN
Cookie compliance
Ecommerce
Cart Functionality
since Aug 2020
Issue trackers
Sentry
since Aug 2022
JavaScript libraries
Miscellaneous
PaaS
Amazon Web Services
since Mar 2020
Personalisation
Attentive
since Apr 2021
RUM
Akamai mPulse
since Jul 2021
Dynatrace RUM
since Dec 2024
Security
Segmentation
Adobe Audience Manager
since Apr 2022
Tag managers
Adobe Experience Platform Launch
since Jul 2021
Google Tag Manager
since Jun 2018
Video players
YouTube
since Jun 2022
Web frameworks
Microsoft ASP.NET
since Sep 2021
Web servers
Nginx
since Mar 2020
Webmail
Microsoft 365
since Aug 2022
Top search keywords
| Keyword | Position | Est. monthly visits |
|---|---|---|
| vitacost | #1 | 50,200 |
| vitacost promotion code | #1 | 4,500 |
| vitacost online coupon | #1 | 4,500 |
| vitacost discount coupons | #1 | 4,500 |
| vitacost coupon code | #1 | 4,500 |
| vitacost coupon | #1 | 4,500 |
| mail order vitamins and supplements | #2 | 2,400 |
| vitamin shoppe | #43 | 1,400 |
| vitacost discount codes | #1 | 1,400 |
| health food store | #3 | 1,300 |
| frontier natural products co-op | #4 | 980 |
| frontier natural products co-op | #4 | 980 |
| vitamin supplement shop | #5 | 850 |
| the vitamin shoppe | #28 | 770 |
| whey products | #14 | 760 |
| cortisol | #93 | 630 |
| doctor squatch | #67 | 630 |
| vitamin d vitamins | #89 | 580 |
| three wishes cereal | #6 | 500 |
| what does chelated mean | #2 | 470 |
| spirulina | #62 | 420 |
| erythritol | #82 | 420 |
| pura d'or hair loss prevention shampoo | #6 | 410 |
| salt flush recipe | #2 | 390 |
| collagen | #78 | 390 |
The site's top keywords in Google (US), with the visits each one is estimated to bring per month.
Top backlinks
Top links pointing at the site, one per source domain, strongest first. The anchor text opens the page carrying the link.
Audience
United States
Countries where the site has Chrome traffic, strongest markets first.
Open Page Rank
6.98 / 10 · ranked #46,478 of all domains
998 referring domains · OpenPageRank
Search traffic
182,100 est. monthly organic visits (US)
104,303 keywords in Google's top 30
Core Web Vitals
| LCP | 0.9 s |
| CLS | 0 |
| TTFB | 500 ms |
Real user p75, Chrome UX Report, Jun 2026.
Subdomains
| Host | Techs |
|---|---|
| nsfcertifiedforsport.vitacost.com | 30 |
| www.vitacost.com | 24 |
| magazine.vitacost.com | 10 |
| email.vitacost.com | 2 |
Full technology history →
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Recent changes
- detected TrustArc May 2026
- dropped Google Font API Apr 2026
- detected Google Font API Feb 2026
- dropped Blotout EdgeTag Nov 2025
- detected Google Tag Manager Nov 2025
- dropped Criteo Oct 2025